GP racing
From the green light to the checked flag. GP Racing Apparel follows its partners in all the manufacturing stages of the product.
The unique designs created by our graphic department are a significant added value; the experience in the fashion industry facilitates the choice of materials and the selection of production sites; the points of sale on the racing circuits and the capillary sales network facilitate the diffusion and the distribution of the products.
Marc Marquez, Fabio Quartararo, Enea Bastianini, Alex Marquez, Jorge Martin, Andrea Dovizioso, Marco Simoncelli, Nicky Hayden,Ducati Corse, Repsol Honda, Honda HRC, Yamaha Factory Racing and Sic58 Squadra Corse have already chosen us as their partner for the production of their official clothing and accessories.
Design
research
The collections are the result of a careful study of the latest trends. The needs of the target audience and the taste of the fans are the centre of our design work.
creation
The designers of the group create collections that are always modern, following the inputs received from the market and from the client. From style to materials, nothing is left to chance.
shared choices
The graphic and production choices are shared with the pilots or with the reference team for a final result that satisfies all stakeholders involved in the project.
objective
To reach the best possible result from a graphic point of view in order to maximize sales and satisfy the pilot’s aesthetic sense.
Synergies
The collaboration with the Motorcycle Company and with the Main Sponsor is essential for the creation of Dual lines that can be distributed in shops and corners of Gruppo Pritelli or of the Company/Sponsor. We also established partnerships that have led to the production of clothing lines used for the client’s staff, as in the case of the cooperation with AGV and Shark Helmets.
Commercial activities
E-commerce
Gruppo Pritelli confirms its online presence with the racing department’s ecommerce site dedicated to the sale of merchandising for drivers and teams: gpracingapparels.com
Presence motorcycle events
Gruppo Pritelli, in synergy with its external partners, is present with custom structures and highly qualified staff in all European WorldSBK and MXGP circuits and in the main Endurance races.
Presence in the main sector exhibitions
Eicma-Milano and the other main exhibitions of the sector are a regular appointment for the Group. For each event we manufacture custom structures suitable for the sale of the product and for the reception of the trading partners.
On-track sales on MotoGP circuits
Pritelli Group, thanks to the presence of 10 24-meter shops in the commercial areas of the MotoGP circuits around the world, also deals with on-track sales.
Owned vehicles
The transport of all the articles on the circuits occurs through the use of our own vehicles that provide a safe and punctual handling of more than 100.000 articles per event.
Distribution
Gruppo Pritelli has an extensive network of agents able to cover all the regions of Italy and Spain. The rest of the world is covered by national distributors.
The agreements with all major freight forwarders and couriers allow us to satisfy the needs of our customers in terms of speed and cost.
La Storia del Sic
The smile, the Passion and the contagious Joy of a boy, a pilot, Marco Simoncelli.
Three key points that are at the base of the project that saw the birth of the museum dedicated to the young world champion.
The Museum in Coriano is a tribute to all the fans and a sign of gratitude to his hometown. A project that was strongly wanted by his family, by those who loved him before any other person.
Gruppo Pritelli manages this space, the store, the internet site and the official Facebook page. We do it in collaboration with the Foundation Marco Simoncelli, to which we donate part of the proceeds of the sale of the official clothing and accessories line.
La Storia del Sic - Official website
Contact us
Via Respighi, 54
47841 Cattolica (RN), Italy
Ph. +39 0541 830802
orders@gpracingapparels.com
www.gpracingapparels.com